Landing Page For AI Tech Startup
The objective was to develop an attractive landing page for a SaaS tech startup that elevates their users' workflow with AI-driven efficiency.
Texas, USA
2023
SaaS - Web Apps
$500k (2024)
20+
Challenge
The client needed an impactful landing page to convey their AI-driven SaaS product’s benefits clearly while attracting users and driving sign-ups.
Results
The landing page showcased the AI tool's efficiency with a sleek design and compelling copy, leading to 18% increase in conversion rate within two months. The design also improved visitor retention with clear CTAs and a unique, streamlined navigation workflow.
+18%
Conversion rate
6 weeks
Project duration
27%
Increase in time spent on website
Process
Research & Analysis: Studied the AI market and user needs to position the product as a leader in workflow efficiency.
Information Architecture: Organized content to highlight key features, ensuring clarity and seamless user flow from awareness to action.
Wireframing & Prototyping: Designed interactive prototypes that emphasized the product's benefits and visual appeal.
Usability Testing: Conducted remote testing with potential users to optimize usability and maximize conversions.
“He delivered a polished, high-converting landing page that perfectly captured our product's value. User registrations increased, and the feedback has been overwhelmingly positive!”
Kristina D.
Head of Marketing